Overview
Feeds allow Revere to export your published reviews in structured data formats that third-party platforms can consume. The most common use case is the Google Product Reviews Feed, which submits your review data to Google so ratings appear on Product Listing Ads and organic search results.
Submitting a Google Product Reviews Feed can increase click-through rates on your Google Shopping ads by displaying star ratings directly in the ad unit.
Google Product Reviews Feed
To enable the Google Product Reviews Feed:
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1
Enable the feed in Revere
In Settings → Feeds, toggle on the Google Product Reviews Feed. Revere will generate a feed URL.
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2
Copy your feed URL
The feed is hosted as a public XML URL. Copy this URL — you'll need it for the Google Merchant Center setup.
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3
Register with Google Merchant Center
In your Google Merchant Center account, navigate to Products → Product Reviews and submit the feed URL. Google will validate and begin importing your review data.
Google requires a minimum of 50 published reviews before ratings will appear in Google Shopping results. Build up your review volume first before submitting the feed.
Feed Update Frequency
The Revere feed is updated automatically whenever a new review is published or an existing review is removed. Google typically re-fetches feeds every 24–48 hours, so new reviews may take up to 2 days to appear in Google Shopping results.